This short post takes its inspiration from a classic story of the same name. The trials and tribulations that a young man must go through to make it in the big city. You could just say that he leaves the country and heads off to the city with great expectations. Classic, no? It is, of course, a human condition to want to be liked. Those who could not be bothered otherwise are remarkably strong and resilient.
But for the rest, a little help from their friends would be much appreciated. When you first registered your Facebook account, you spent a little time filling out all the blanks as honestly as possible. You may have been tempted to lie a bit about yourself in order to impress some people. But you cannot impress all people all of the time, no matter how brilliant you are. Accept that you are just one more of the fallible billions in the social media universe.
And once you got your Facebook account up and running, you sent out a few friendly-like posts, wishing upon a star that someone out there would like you. Trickle, trickle, like, how I wonder how you are. Interspersed with your surreptitious and inconsistent posting, you sent out you have no idea how many friend requests. And you were thrilled when, once in a blue moon, someone out there accepted your friend request.
Ah, those were the days. But today, you may be quite embarrassed. Look, it’s a different world today. You are about to enter a phase of a new world order. In fact, it’s probably happening already behind everyone’s backs. The order of business these days, as if it were nothing, is to buy followers and likes on a regular basis. As regular and natural as going to the bathroom. Or brushing your teeth in the morning.
Bathroom stories may still be a bit embarrassing to share on Instagram but who cares these days whether or not you are buying followers and likes. All people care about is just how popular you are. And when they get that much of you, they want to know just how good you are. And that’s when your social media story becomes interesting. It is over to you now to make a successful go of it. Ignore the conventions of good social media work and behaviour and you can kiss all those followers goodbye, whether you bought them or not.
At least one post a day out is at least decent. Give your followers what they asked for. Speaking of which, if they have made any comments or remarks, do make an effort to respond to them, particularly if they are complimentary and a big help for your business or cause. Don’t ever forget to say thank you. Saying thank you may be an old-fashioned habit but it’s far from out of style on Instagram. Be polite, neat and presentable at all times.